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March 29, 2013 · No comments

How to Get the Perfect Product Photo

6 simple steps to take your product photos to 'wow' level.

As trite as it might sound, a good picture is still worth a thousand words—or even $1,000. The better your product photos, the better your chance to convince a buyer to make a purchase today. You needn’t be a professional shutter-bug to get shudder-free results. Read More

March 22, 2013 · 1 Comment

Is Selling on Etsy Right for You? Part 3

Marketing and promoting your Etsy store

If you’ve read the other articles in our series about selling on Etsy, you should have a good feel for what sells on the site, who shops on it and how to go about setting up your store. Once you have your Etsy shop ready for business, the next step is getting customers to come through your online door. Read More

March 20, 2013 · 1 Comment

Get Motivated in Your Business

Regain that fire you had to keep your business going strong.

Do you ever find yourself sitting motionless, knowing you should be working on your business, yet—for some reason—you’re unable or unwilling to get anything done? If so, you might need to get motivated in your business. The driving force that once inspired you to start your trade is now seemingly nowhere to be found. Read More

March 15, 2013 · No comments

Is Selling on Etsy Right For You? Part 2

How to run your Etsy store for success

In our first article about selling on Etsy, we discussed the kinds of things merchants sell on the site and who shops there. Now it’s time for you to explore running your own Etsy store. We won’t go through the process of setting up an Etsy store. Read More

March 11, 2013 · 3 Comments

Is Selling on Etsy Right for You? Part 1

What sells on Etsy, and who buys on the marketplace?

We have relatives who give beautiful handmade quilts as special gifts. Each one is unique and represents hundreds of hours of painstaking work. They’re just the kind of items you might find for sale on Etsy, the bohemian bazaar for creative types with a bit of entrepreneurial spirit in them. Read More

March 8, 2013 · No comments

Online Partnerships with Competitors: Good or Bad Idea?

Online sellers give us their opinions, share their experiences.

There was an interesting thread on our favorite forum for ecommerce merchants, Facebook’s The Ecommerce Group, a while back. Seller and consultant Nathan Huppatz asked whether other sellers ever work with competitors. Huppatz was thinking in terms of sellers helping each other when one runs out of inventory, or perhaps going in with one another on orders to lower the cost per unit. Read More

March 5, 2013 · No comments

Newbie Tries Selling on Etsy

After trying eBay, Amazon, seller says Etsy fits her personality better.

Hostess cupcakes didn’t bring Web designer and Etsy seller Megan Bielich online selling success. But she hopes black mustaches, red, glittery lips and orange leprechaun beards will. So far, things are looking good. Bielich, the owner of Mustache Sally—a photo booth prop store on Etsy—has sold eight sets of props. Read More

March 4, 2013 · 1 Comment

Revisit Your Inventory Management System

Ensure your inventory is working for you.

Inventory: It’s the lifeblood of your business, allowing you to have the goods on hand to fulfill customer orders quickly and completely. That same inventory, however, can drain your bottom line when it languishes untouched and unsold. Just as a restaurant needs to turn tables to keep a flow of paying diners coming and going, so, too, does a business need to turn its inventory to ensure the money invested into it is quickly recouped and bears a profit. Read More

February 27, 2013 · No comments

Make Online Business Tax Reporting Easier

What you need to know as you prep your tax returns.

Q: Any tips on how to make online business tax reporting easier? What forms do online sellers need to file, what should we have handy and what write-offs can we use?  A: Let’s start with the basics. While you certainly should check with a certified tax professional in your state about your specific tax situation, most online sellers are considered sole proprietors, or LLCs if they have registered as an LLC. Read More

February 26, 2013 · 2 Comments

Sourcing the Best Products to Sell on eBay, Amazon

Expert shares his step-by-step buying strategy.

Can you source the best products to sell on eBay, Amazon or elsewhere online almost methodically via a step-by-step process? Considering how important sourcing is to your business, yet how challenging it is, perhaps a step-by-step process would be a good thing. Read More



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