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February 10, 2012 · No comments

Facebook Taps Bango for Mobile Payments

Deal will support the social network's push into mobile commerce.

Mobile payments and analytics provider Bango announced an agreement to provide payment services to Facebook. No details of the deal were shared, and terms were not disclosed. It’s likely that Facebook will look to U.K.-based Bango to help it make money from mobile apps on its platform, and possibly support a move into e-commerce. Read More

February 3, 2012 · No comments

Facebook Eyes Payments Market

IPO to fund investments in payments system and apps partnerships.

Facebook intends to make a bigger play in the digital payments market following its planned IPO, which was officially announced Wednesday. In its S-1 registration statement filed with the SEC, Facebook said it plans to invest more heavily to promote Facebook as a platform for third-party social products, and will enhance its payments system to support the move beyond virtual goods. Read More

February 2, 2012 · 1 Comment

Oh là LuLu’s

Fashion lounge prospers as owners adjust to online business model.

Having your garments and accessories featured on the pages of popular fashion magazines like Cosmo, Glamour, InStyle, Seventeen and others is a dream for any online fashion boutique, and for a mother-and-daughter duo who started their store in a small city in Northern California it’s been a dream come true. Read More

January 27, 2012 · No comments

Football Fans to Spend $11B on Super Bowl

Record number of Americans expected to watch game.

The battle of Super Bowl XLVI should be intense as heated rivals the New England Patriots take on the New York Giants. That rivalry might be why this year’s big game is expected to draw more viewers than past Super Bowls, giving retailers reason to cheer. Read More

January 24, 2012 · No comments

Social Media Tools You Should be Using, Part 2

These sites will keep a pulse on all your social networking activities.

In Part 1, we told you about a few social media tools to help you manage your Twitter account, increase your pull and make a splash on the microblogging site. Now we’ll tell you about a few other social media tools you can use to keep a pulse on your Facebook business page, your blog, Flickr account and more to make sure you get the most from your social networking efforts. Read More

January 23, 2012 · 4 Comments

Social Marketing Tips You Can Actually Use

Part 3 of an interview with e-commerce maven John Lawson.

If you’ve read our work in this space before you know we are big fans of social media for all types of business purposes. The second edition of our job-hunting guide is with our publisher now, and How to Find a Job on LinkedIn, Facebook, Twitter, and Google+ will be out in the spring. Read More

January 17, 2012 · No comments

Ubokia Wants to be eBay, Craigslist Alternative

Want-based marketplace lets sellers find qualified buyers for their items.

An e-commerce startup has opened a markeplace designed to easily match sellers with qualified buyers. Ubokia, based in San Francisco, describes its uMatch marketplace as Craigslist in reverse. uMatch lets buyers post what they want to buy, and have sellers respond to them with offers, and even update their inventory based on changing demand, as it happens. Read More

January 17, 2012 · 2 Comments

Social Media Tools You Should be Using, Part 1

Try these tools to manage and improve your Twitter activities.

Facebook. Twitter. StumbleUpon. Google+. These are just some of the many, and we mean many social networking avenues out there. Trying to manage all your social media channels can be tough, but there’s value in it, as many sellers have learned. Read More

December 22, 2011 · No comments

World Audience Embraces Social Networking

Social sites open marketing doors for sellers.

Merchants who wonder if they should embrace social networking sites might be interested to know that these sites aren’t just growing in the West. They’re gaining popularity throughout the world. Researcher comScore reports that more than 80 percent of Internet users around the world spend at least some time on social networking sites. Read More

December 9, 2011 · No comments

Is There Value in Google+ Pages?

Here's an early look at what could evolve into another important tool for merchants.

In one of our earlier articles about Google+, Google’s new social networking site, we concluded that, despite a comparatively small number of users, the service is worth investing some time in, as an e-commerce merchant. With Google behind it, ignoring the site entirely would be a mistake. Read More

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