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February 5, 2013 · No comments

Love Online Selling? Attend Our Twitter Party!

Stop by during our event and you could win a Visa gift card!

We know you all love online selling as much as we do. In honor of that and Valentine’s Day, we’re throwing our first Twitter Party on Feb. 13 at 5 p.m. PT with our special guest Stephanie Inge, the founder of The Dallas eBaybes & eMales. Read More

December 4, 2012 · 3 Comments

Local Meetup eBay Groups: Why Start One?

Being with other merchants is good for the soul and your business.

Editor’s note: This article is the first of a three-part series that discusses meetup groups for eBay sellers and their benefits. Being in the full swing of the holiday season, we expect you’re enjoying your busiest time of the year, and we can also assume you’ll be planning, hosting or attending at least a few holiday get-togethers. Read More

November 26, 2012 · 1 Comment

Content Marketing for Online Sellers

Use free Web resources to publish content and attract your target market.

You’ve listed your items online and told all your friends about your shop. You’ve set up a Facebook page for your business, and post regular tweets about your sales. Perhaps you’ve even gone so far as to purchase banner ads, but your revenue is still not where you want it. Read More

September 18, 2012 · No comments

E-Commerce: The Social Marketing Effect

How social media sharing influences buyers' choices of what to buy online

(Infographic) Read More

July 30, 2012 · 1 Comment

Should You Promote Your Facebook Posts?

What Facebook's promoted posts feature means for online sellers

Facebook can be a great marketing tool for online sellers. It can increase your interaction with buyers, put you in front of a new audience and give you another avenue to tell customers about your business. But with so much activity on news feeds, Facebook posts can get lost in the noise, as your Facebook Insights, or stats, might have already shown you. Read More

Innovative Facebook Marketing Techniques
May 8, 2012 · 1 Comment

Innovative Facebook Marketing Techniques

How some businesses are creatively promoting their brands on social media.

If you do a Google search for “innovative uses for social media,” you end up with more than 4 million results. Lucky for you, we’ve been combing through those results to find the best social marketing techniques online sellers are using to get the word out about their online businesses. Read More

April 11, 2012 · 5 Comments

How to Be Likeable on Social Media

Bestselling author Dave Kerpen discusses effective social media strategies for e-commerce sellers.

Captivating, boring, popular, addictive, useful, unnecessary, essential—these are all words that have been used to describe social networks. That’s why we were curious when we came upon a business book titled Likeable Social Media. Likeable? Yet this book is a New York Times bestseller and the bestselling social media book on Amazon. Read More

April 3, 2012 · 3 Comments

Updating Your Facebook Page

What to keep in mind as Facebook Timeline design takes over

If you look at your Facebook page today, odds are it will look different than it did last week. That’s because Facebook has moved all business pages to the Timeline design that many people already use on their personal Facebook pages. Read More

March 13, 2012 · 1 Comment

The Value of Face Time on Facebook

Survey shows advantages to marketing and selling through the social networking site.

Facebook storefronts are the exclusive sales channel for more than a third of merchants who sell their products on the social networking site, according to a recent survey. Payvment, an e-commerce platform integrated with Facebook, polled its users in 12 countries to discover how well Facebook marketing is—or is not—boosting sales. Read More

March 13, 2012 · 1 Comment

Oodles of Opportunity on Facebook

Craigslist alternative Oodle expands itself into smaller circles.

Listing your classified ads on sites like Craigslist and eBay may reach out to a wider audience, but advertising to your inner-circles could garner more attention. Oodle, an online classifieds marketplace, expanded its reach into the Facebook Marketplace by letting its users specify their trading options within specific social circles. Read More

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