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Etsy Teams with TaskRabbit for Virtual Assistants

Partnership allows merchants who sell on Etsy to hire help.

Busy merchants who sell on Etsy might at times wish they could add more hours to their days to complete their business tasks. They may not be able to, but they can pass along some of their work to others through a new seller portal made just for them.

Etsy announced it is partnering with TaskRabbit, a site that allows people to hire virtual assistants or others in their area to do tasks they don’t have time to complete. Dana Mauriello of Etsy’s product development team notes that the partnership will help “sellers create more time by hiring the best people for the daily or one-time tasks they need to complete.”

People who sell on Etsy can post jobs they need help with, like setting up a new store, photographing products, listing items, delivering supplies, packing items, bookkeeping and marketing on TaskRabbit’s portal for Etsy sellers. Mauriello notes that Etsy has pre-populated details for the most common tasks for sellers, but merchants can add their own notes.

In the portal, sellers note what they need help with, when they would like to have projects finished, the price they’re willing to pay and the location of where the task would need to take place, or they can get help from virtual assistants. Then TaskRabbit notifies its TaskRabbits—or the people who offer their help on the site—and will notify sellers when one of them replies to take on the task.

The site reports that all of its “TaskRabbits are task pros” and have gone through a screening process to make sure they can do jobs well.

Mauriello says the partnership with TaskRabbit gives merchants selling on Etsy “more freedom and flexibility to focus on growth, go on vacation or accommodate unexpected life changes.”

“Etsy is always looking for opportunities to provide new services that help independent, creative businesses grow and succeed, however and wherever, they want,” she adds.

About the author

Olga Munoz
Olga Munoz is editor of In addition to writing news and feature articles about e-commerce, selling trends, online marketing and other topics of interest to online sellers, Olga manages the site's social media efforts. A journalism graduate of Chico State, Olga says her favorite part of being a journalist is learning interesting facts that help put stories into perspective, attending industry events and meeting interesting people "that leave you smiling, even in tough situations." Opinions expressed here may not be shared by The Online Seller and/or its principals.

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