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iPhone Listings Soar on eBay

iPhone 4 listings spike 223 percent with debut of iPhone 5.

With the highly awaited iPhone 5 now for sale, eBay U.K. is seeing a huge spike in the number of earlier generations of the Apple device listed on the site.

The number of listings for iPhones jumped 122 percent in August, according to the marketplace. The number of iPhone 4 models listed on the site saw a particularly high increase—223 percent to be exact.

Before word of the iPhone 5 release got out, merchants posted about 400 daily listings of iPhone 4S phones, according to eBay. Afterward, the number of iPhone 4S listings grew 75 percent. About 4,000 iPhone 4S listings were posted from Sept. 13 to Sept. 20.

eBay reports that the average price for an iPhone 4S is 413 pounds.

Officials note that many people, including 12 percent of sellers, list their devices on the marketplace when a new generation comes out to help them upgrade.

“Fans of the latest must-have tech products are becoming increasingly shrewd about selling previous models on eBay,” adds Laura Wilkinson, an eBay spokeswoman. “…With eBay sales prices for iPhones consistently high, those looking for upgrade can easily sell an old phone in order to fund a new one.”

About the author

Olga Munoz
Olga Munoz is editor of In addition to writing news and feature articles about e-commerce, selling trends, online marketing and other topics of interest to online sellers, Olga manages the site's social media efforts. A journalism graduate of Chico State, Olga says her favorite part of being a journalist is learning interesting facts that help put stories into perspective, attending industry events and meeting interesting people "that leave you smiling, even in tough situations." Opinions expressed here may not be shared by The Online Seller and/or its principals.

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