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October 1, 2012
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Etsy Google Product Listing Ads to Include More Sellers
Marketplace extends participation to English-language listings that ship to U.S.
Etsy will allow some of its international sellers to be in the Google Product Listing Ads the company will buy on behalf of its merchants, the site announced Thursday.
Earlier last week, Etsy reported it will invest $250,000 in Google Product Listing Ads, paid ads that display in Google Shopping. Read More
September 28, 2012
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Etsy Adds Seller Protection
Marketplace will cover up to $1,000 in event of dispute.
Etsy has its sellers’ backs. That’s according to Julian Wong, a member of the company’s Marketplace Integrity and Trust & Safety team, who announced Esty’s new Seller Protection Program on Wednesday.
The optional program guarantees that sellers’ accounts won’t be affected if a buyer reports a problem with a sale. Read More
September 26, 2012
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Etsy to Invest in Google Shopping Traffic
Marketplace will buy Google Product Listing Ads on behalf of its sellers.
With Google Product Search moving next week to a paid model known as Google Shopping, Etsy is investing heavily to make sure its sellers won’t lose traffic with the change.
Previously, Google Product Search was a free service and drove a lot of traffic for online sellers. Read More
September 25, 2012
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Etsy Sales Reach Record High
August proves to be the site's hottest sales month ever.
While changes to Etsy’s search function left some sellers feeling out in the cold, Etsy’s sales total for August was the hottest on record for the trendy marketplace.
Etsy reports that August gross merchandise volume was $76.2 million, after refunds and cancellations. Read More
September 21, 2012
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Changes Ahead for Etsy Marketplace
Site will remove 3-day hold on funds, add processing times and wholesale marketplace.
Etsy sellers who use direct checkout and have been selling on the site for at least three months will get their money sooner.
That was just one of the announcements Etsy made this week concerning changes coming to the marketplace. It also reports that, in about a week, sellers will be able to add processing times, or ship-by dates, to their listings, and that down the road they’ll have access to a new wholesale marketplace called Esty Wholesale. Read More
September 18, 2012
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Etsy Adds International Shipping Labels
New feature requires sellers to offer direct checkout.
U.S. Etsy sellers who ship internationally will soon be able to print shipping labels for their international shipments without leaving the site.
That’s because Etsy recently launched U.S. Postal Service international shipping labels, writes Nicholas Cook, Etsy’s engineering lead for shipping labels. Read More
August 31, 2012
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Etsy to Introduce Gift Cards
New feature is the first to be incorporated into direct checkout.
Etsy announced it will offer gift cards—a popular holiday present—starting in October as the first feature built into its direct checkout.
Shoppers will be able to redeem gift cards only when they pay for items through direct checkout. Direct checkout launched in February and allows buyers to pay for products without leaving the site, writes Natalie Schwartz, an Etsy product manager, in a blog post. Read More
August 29, 2012
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Etsy Marketplace is Strong, CEO Says
2012 sales to date set to surpass last year's total.
Merchants are selling on Etsy—and the site is outdoing itself.
That’s what the company’s CEO Chad Dickerson reports on the Etsy News Blog. He says Etsy sales, year to date, surpassed $500 million last week—just $25 million shy of its total sales last year. Read More
August 24, 2012
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Etsy July Sales Hot, Hot, Hot
GMV increases 75 percent compared to a year ago.
Summer is typically a time of slower sales, as shoppers take a holiday from buying to enjoy the great outdoors. Apparently, visitors to Etsy didn’t get the memo.
The marketplace for trendy handmade and vintage goods reports that $69.5 million worth of goods were sold on the site in July. Read More
August 22, 2012
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Etsy Lets Clothing Sellers Test Listing Variations
Marketplace may expand feature to other categories.
Clothing sellers on Etsy can now opt in to add a listing feature that will let shoppers specify what color and size they want to buy.
Tim Holley, a product manager at Etsy, announced on Tuesday that the site is opening its Listing Variations Prototype to all clothing sellers for testing. Read More






















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