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December 18, 2012 · No comments

Local Meetup eBay Groups: Meet eBay’s Meetup Manager

An interview with Jeff Terrell, director of community

Editor’s note: This article is the third of a three-part series that discusses meetup groups for eBay sellers and their benefits. If you read the first two articles in this series about meeting up with eBay groups, you know the benefits of creating or actively participating in an eBay sellers group. Read More

November 27, 2012 · 1 Comment

Favorite Facebook Groups for Online Sellers

Pages where you can be social and learn about ecommerce, too

eBay may rightly claim that it offered the first social network for those in ecommerce. Its groups and discussion boards have been around for years, long before Twitter was a twinkle in anyone’s eye. But there’s no disputing that sites like Facebook have far surpassed eBay in terms of reach and the quality of the discussions. Read More

April 2, 2012 · 11 Comments

An Antisocial Look at Social Media

Can an e-commerce business still thrive without tweeting, liking or pinning?

For years now, we’ve been enthusiastically banging the drum for social networking as an important part of your business life here in the second decade of the 21st century. Our last article in this space, “E-Commerce Merchant or Content Curator?,” looked at the visual social network, Pinterest, as a valuable tool to add to your toolbox of social media efforts. Read More

March 28, 2012 · 2 Comments

E-Commerce Tradeshows: Who Needs eBay Live?

Here's a list of don't-miss tradeshows and networking events for online sellers.

With eBay Live gone and the smaller eBay On Location events far from taking its place, we wondered what remaining e-commerce tradeshows and events are the most value to online merchants. To find out, we spoke to prominent merchants and drew from our own travels to industry events. Read More

March 19, 2012 · No comments

Giving is at the Heart of EllaNora

Mother finds outlet for affordable fashions, charity with online women's accessory boutique.

Located in Del Mar, CA, Kari Dunn’s fashion boutique reflects the influence of coastal living with jewel-studded octopus rings and colorful dresses. The stay-at-home mother of two calls herself a shopaholic because she loves to find fresh fashion accessories at bargain prices. Read More

March 13, 2012 · 1 Comment

The Value of Face Time on Facebook

Survey shows advantages to marketing and selling through the social networking site.

Facebook storefronts are the exclusive sales channel for more than a third of merchants who sell their products on the social networking site, according to a recent survey. Payvment, an e-commerce platform integrated with Facebook, polled its users in 12 countries to discover how well Facebook marketing is—or is not—boosting sales. Read More

March 13, 2012 · 1 Comment

Oodles of Opportunity on Facebook

Craigslist alternative Oodle expands itself into smaller circles.

Listing your classified ads on sites like Craigslist and eBay may reach out to a wider audience, but advertising to your inner-circles could garner more attention. Oodle, an online classifieds marketplace, expanded its reach into the Facebook Marketplace by letting its users specify their trading options within specific social circles. Read More

March 5, 2012 · No comments

Etsy Content is Popular on Pinterest

Artisan marketplace among top brands on content curation site.

The wedding invitations, scarves, jewelry, party favors and other artisan crafts found on Etsy are making their way around the Internet, particularly on one social site, according to new findings. That site would be Pinterest, a content curation site that lets users organize and share the items they like with others. Read More

March 1, 2012 · No comments

Heartsy to Close At End of March

Daily deal site retires after a year in business.

A daily deal site for homemade goods will close “its doors” at the end of March, the site told its users in an email today. Heartsy did not post on its blog, or say in the email why the site is closing. Read More

February 17, 2012 · 1 Comment

Eco Marketplace Ethical Community Gets Funding

Social marketplace aims to be the Etsy of eco-friendly and natural products.

Ethical Community, a marketplace for eco-friendly handmade goods, announced it has secured funding of 200,000 GBP from a group of “angel” investors. The U.K.-based marketplace, which launched in October 2010 and has more than 850 registered sellers, intends to use the funding for technology development and marketing. Read More



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